Thanks for wanting to smarten up! We hope you have as much fun selling our clever and original products as we've had making them – what started out as a "naive and quixotic" adventure has become, despite our sometimes laughable missteps, a successful and well-respected brand. Yikes!

Are you ready to become part of the wicked cool One Up! crowd? 


Click on the "PURCHASE" button to go directly to the shopping page – all the options will be outlined on that page, so don't worry about making the right selection.



We've just recently put together a "Starter Kit" for all you toe-dippers – this provides you with 4 x One Up!s as well as the eye-popping POP, all for only $49. It's a great way to take your store to a whole new level of cool with only a very small initial investment. 


We'd like you to invest in at least 1 case (24 units) to start off, and then re-order a minimum of 1/2 case (12 units) after that. We've found that with our magical POP (FREE with initial order of 24 units or more; $10 otherwise), One Up! jumps off the shelves and drives traffic and sales – everyone will love "playing our game." 


One Up!s come in cartons of 120 units; or a pallet which is 10 cartons or 1,200 units.


You know what you're doing – just make sure you order enough One Up!s – nothing sadder than an empty shelf and unhappy customers.


We also offer a 'sardine can' version of One Up! for the ultimate portable smarty pants party in your pocket. No excuse now not to bring it anywhere, anytime.

Only 10 measly bucks; 5 bucks wholesale – order 1/2 case (12 count) at a pop.


We prefer you place your order online, but if you'd rather order over the phone and/or send us a PO, please call Johnny on 203.451.5127 and he'll be happy to make it happen. 


In order to protect the One Up! brand, we'd like you to respect our MAP pricing which is $17.50 for One Up! Our Wholesale pricing is on a slightly sliding scale: 1 carton (120 count) gives you the lowest price of $8.75; 1 case (24 count) will cost $9.25 each; and ordering 1/2 case gives you a price of $9.75 per unit.

If you intend on ordering more than 1 carton, we can certainly discuss a customized discount/payment terms.  

Pricing is valid until 12/31/2017.  


Shipping is extra on all wholesale orders, including the "Starter Kit", and will be invoiced separately. 


One Up! can already be found at the following literate establishments:

Village Books, Bellingham, WA

Square Books, Oxford, Mississippi

5 Wacky Women, Cockeysville, MD

Elm Street Books, New Canaan, CT

R. J. Julia Booksellers, Madison, CT

Hickory Stick Bookshop, Washington Depot, CT

Barrett Bookstore, Darien, CT

Scattered Books, Chappaqua, NY

Bank Street Books, New Milford, CT

House of Books, Kent, CT

Bank Square Books, Mystic, CT

Savoy Bookshop and Cafe, Westerly, RI

Barner Books, New Paltz, NY

Oblong Books & Music, Rhinebeck, NY

White Birch Books, North Conway, NH 


We're here 23 1/2 hours/7 days a week – don't hesitate to ring us up or text us on 203.451.5127.

Or email us at:

If you're in the neighborhood – 13 Wilson Road, Weston, CT 06883 – pop in and say hello.